SPECO CAR

Showing posts with label LEXUS. Show all posts

Thursday, June 2, 2011

Ad Watch: Renault Wind Roadster and Lexus CT 200h Hybrid

Selling a car through advertising isn’t as easy as you might think. What good is it showing your product nimbly taking on Alpine twists and turns when your competitors are doing the same thing? Here are two ads that don’t really break the mould, but try something a little different. Read more »

Friday, May 20, 2011

Lexus Loses Big In the U.S.A.: Outpaced by Two of its German Rivals

It took eleven years for Lexus to earn the title of top dog of the U.S. luxury car market, and roughly the same amount of time for it to lose it. As a result of parent company Toyota’s accelerator pedal recall saga and the fifty percent drop in production capacity caused by the Tōhoku earthquake, old guard automakers BMW and Mercedes-Benz have left the Japanese upstart gasping for air in third place.

According to automotive forecaster IHS, Mercedes-Benz will most probably sell 254,100 cars and SUVs in the States topping BMW’s estimated deliveries of 250,400 units. Lexus is projected to drop to third place with 192,900 sales.

Audi Challenges BMW, Mercedes and Lexus with new Ad Campaign

Audi of America has launched a new advertising campaign that will most likely generate a similar response from the competition in the premium segment. Under the tagline “Car Carrier”, the two Audi commercials feature a BMW owner that goes nuts when he sees a truck full of brand new automotive metal from Ingolstadt.

Lexus CT200h Race Car to Debut at the Nurburgring

The Lexus CT200h compact hybrid will debut in racing car guise at an endurance race this weekend at the legendary Nurburgring Nordschleife circuit. Entered by Gazoo Racing, the same organization that races the Lexus LFA, the CT200h will compete in the Adenauer ADAC Rundstrecken-Trophy. Around 200 cars will line up at the start of the six hour-race. Read more »

Thursday, May 12, 2011

Lexus LS 600h L Getting Prepped for the Wedding of Prince Albert II of Monaco

With monthly average sales of around 2,000 units this year, Lexus’ cars continue to be a scarce commodity on Europe roads and we somehow doubt that being crowned the official vehicle of His Serene Highness [very sic…] Prince Albert II of Monaco will help improve the Japanese automaker’s position in the market. Read more »

Toyota Overtakes BMW as World's Most Valuable Brand

The BrandZ Top 100 annual study revealed that Toyota is once again the world's most valuable auto brand, after losing the position last year to BMW due to the massive recall campaign. Toyota saw an 11 percent increase in its brand value, which is now rated at $24.2 billion (€16.85 billion). The research company Millward Brown, whose global brand director said Toyota’s recall had not affected consumers’ confidence in the carmaker, compiled the ranking. Read more »

Lexus LS 600h L Getting Prepped for the Wedding of Prince Albert II of Monaco

Tuesday, May 10, 2011

Study finds the Most Vandalised Car in Britain is the Lexus IS

Bad news for Lexus IS owners across the pond: if you happen to own one of the Japanese brand’s entry-level sedans, you’re in possession of the most vandalised car in the UK. Runners up are BMW’s Z4 sports coupe and MINI’s entry-level One model. It’s all been revealed as part of SwiftCover.com’s Vehicle Vandalism Index (VVI), whereby the UK-based insurer analysed some 2,000 motor insurance claims. SwiftCover claims director Robin Reames explains:

“Our analysis shows that luxury cars are more likely to be targeted by vandals, however, it's interesting to see the MINI One in the top three. The majority of vehicles in the top ten are what we call 'executive cars', likely to be driven by high earners who see their car as a status symbol, with just one 4x4 making up the top ten.”

Lexus Turns the Roosevelt Hotel into the World’s Biggest 3D Billboard

The Roosevelt Hotel in Los Angeles, California, is one of the most iconic hotels in the United States, nay the world. Built in the 1920s, it has since featured in countless movies, television shows and music videos. So it figures that sooner or later someone would get the bright spark idea of using it as a giant billboard for their product.

Enter the world of Lexus who, with the help of some cutting-edge 3D projection mapping technology, turned the side of the Roosevelt into a Michael Bay Transformers-esque advertisement for its new CT 200h hybrid hatchback. Walls shift around and rotate; gaping holes appear and flowers, roadways and other objects all spring to life out of the eighty plus year old façade.

BMW 3-Series Still Top Dog despite Strong Competition

In the ingloriously named, “small premium car segment”, the BMW 3-Series is king. A good all-rounder with sporting pretensions and cred, a nice assortment of engine and equipment options, and perhaps most importantly, a variety of body styles including a coupe and station wagon derivative that have ensured its market supremacy.

All 3-Series models are doing their bit to keep sales high. According to a study released by R.L. Polk & Co., from 2008 through this past February, the 3-Series sedan covered around 60 percent of the model's retail registrations, with the coupe, convertible and station wagon versions accounting for the rest of the sales.

Sic…Lexus Becomes Official Supplier to HSH Prince of Monaco who will use an LS Hybrid for his Wedding

For those who still believe in the institution of monarchy and the legitimacy of kings, queens and royalty in general in this day and age (…some 2,500 years after the Athenians gave birth to democracy), 2011 will be marked by the royal weddings of Prince William to Catherine Middleton, and to a lesser extent, Prince Albert II of Monaco to Miss Charlene Wittstock.

If you wondering what all this has to do with the world of automobiles, Lexus’ European division announced today that it has received the royal stamp of approval from His Serene Highness [HSH] Prince Albert II of Monaco. The latter appointed the Japanese automaker as the official supplier of luxury cars to the blue-blooded residents of the Sovereign Prince of Monaco.

2011 NYIAS: Lexus CT 200h Supercharged to 300 Horses

Making its debut at the Big Apple is a concept for a high-performance version of the Lexus CT 200h hybrid hatchback conceived and executed in partnership with Fox Marketing.

Starting with a production CT 200h, the tuner modified the 1.8-liter gasoline engine by adding an Eaton supercharger along with a Climax Racing intake manifold and a Yonaka air to water intercooler among other upgrades to push output to an estimated 300HP. Additionally, Fox Marketing said it has boosted the factory batter power, but did not provide further details.

Lexus is250

The Lexus IS 250 is marketed in Australia, Thailand, New Zealand, Hong Kong, Singapore, Taiwan, Chile, South Korea, and South Africa.
This post presents a collection latest Lexus IS 250 Pictures

Lexus isf wallpaper

Lexus isf 2011

Lexus isf black

lexus isf white

Lexus lfa 2011

The 2011 Lexus LFA is officialy revealed. I don’t know why but when I look at 2011 Lexus LFA from the front side, it comes in my mind the Lamborghini Murcielago but when I look at it from the rear side, it makes me belive that this car is another version of Lamborghini, but I know it isn’t because it’s a Lexus.

The official unveiling of 2011 Lexus LFA will be this week at the Tokyo Auto Show. 2011 Lexus LFA will be very light because of the carbon fibre structure so there will be high performances. It will be packed with a 4.8 V10 engine that develops 552 horsepower and a torque of 354 lb-ft.

The top speed of 2011 Lexus LFA is 202 mph and it accelerates from 0 to 62 mph in 3.7 seconds. I think 2011 Lexus LFA will be a very powerful car that will be mimicing very well the Lamborghini’s performances. It would be a perfect choice if you wish a Lamborghini but you have few money and still enough to buy a 2011 Lexus LFA.

Lexus RX 450h

RX is a Wealthiness Voter Sports Inferior Vehicle manufactured and oversubscribed by Lexus since 1998. Lexus RX playoff comprises of V6 and Crossbred powertrainch This litter is free with either front machine point or all move ride channel. Lexus RX is one of the first selling Sports Inferior Vehicle in US industry. Lexus RX was no. launched as thought object in 2007 Direction Earth Multinational Motorcar Show. Bag generation of Lexus RX was launched in 2007 Tokyo Machine simulation and premiered in Greater Los Angeles Motorcar show. 2011 Lexus RX faces whatever thoughtful competition from Volkswagen Touarag Crossbred X5 and Porsche Chili S Hybrid. Federal Drug cost of 2011 Lexus RX 450h is around $ 43, 235 which excludes end charges.
2011 Lexus RX 450h is a mid size Wealthiness Sports Programme Container which is adequate of accommodative cardinal passengers. This sedan is procurable with both foremost move and all handwheel travel communication, but this litter is acquirable with only one clipping story which is installed with any authoritative accessories which countenance motorcar dimming mirrors, 18 advance mixture wheels,fog lights, keyless content and lighting, 10 way cause strawman way, auto dimming mirrors, threefold structure pistol condition discipline, flex and telescopic control pillar, author with figure speakers, six CD chargers, AUX-IN frequence pin and satellite radio.

Thursday, March 10, 2011

Lexus ct200h

Hybrid power, low emissions and high fuel efficiency: it's not the kind of equation that suggests the kind of sharp and sporty handling that Lexus has built into the new, full hybrid Lexus CT 200h.
Far from being simply a standard hybrid in smart clothes, the new Lexus CT 200h - the first Lexus for the luxury small car market - has been the subject of innovative, detailed chassis engineering to ensure that it will put a smile on the face of the driver.
From the outset, Lexus has aimed to make the Lexus CT 200h a true driver's car. Delivering on this promise was not a matter of finding some clever add-on parts, but required fundamental reappraisal of the chassis and bodyshell design. True to its reputation for pioneering advanced technology, Lexus has equipped Lexus CT 200h with lateral performance dampers, components that, until now, have largely been the preserve of a very few high-performance models. Lexus has used the damping technology as an effective way of increasing torsional rigidity, suppressing vibrations and contributing to ride comfort without the penalty of extra weight.
Deployed front and rear, the lateral dampers are key elements in a detailed package of design and engineering measures that also includes strategic strengthening and carefully gauged welding quality throughout the vehicle.
The result is a car powered by proven full hybrid technology that lets the driver enjoy an added performance dimension, supported by a choice of Dynamic and Relaxing driving 'moods' and selectable SPORT, NORMAL AND ECO drive modes.
Lexus CT 200h's handling has been developed specifically to appeal European customers. Final dynamic testing was carried out on European roads to ensure the all aspects of the car's suspension, steering, regenerative braking system and full hybrid powertrain meet the standards expected in the highly competitive market for compact luxury cars - currently dominated by the BMW 1 Series and Audi A3.
The Lexus CT 200h is the first volume production model to use front and rear lateral performance dampers to increase torsional rigidity and reduce vibration.
The dampers' design is like that of a monotube shock absorber, as shown in the diagram below. Used in place of conventional rigid bracing, they are deployed between the front suspension towers, and at the rear across the lower back panel. Each damper assembly is tailored to suit the rigidity, noise and vibration performance in its immediate surroundings.
The work invested in the Lexus CT 200h's chassis and body forms part of a full dynamic package for the car that includes equally detailed attention to aerodynamics, steering, suspension and even the driver's position at the wheel to achieve sporty, rewarding performance.
The Lexus CT 200h will form the centrepiece of Lexus's display at the Paris motor show before going on sale in the UK early 2011.