Kia Launches Soul Hamstar Special Edition in the U.S.

The success of the popular Hamster advertising campaign that promoted the Soul in the U.S. in 2010 inspired Kia to launch a new special edition model of its boxy crossover model. Previewed by the Hamstar concept at the 2011 SEMA show, the red and black 2011 Hamstar is the sixth special edition Soul. The car sports unique exterior graphics and interior refinements, including a 315-watt audio system with pulsing speaker lights. Read more »

2012 Kia Soul Subtly Refreshed, gains New 135HP 1.6-liter and 160HP 2.0-liter Engines

Just three years into its sales run, and the Kia Soul is getting fine tuned to improve its place in the market. Set to be unveiled at the New York Auto Show alongside the all-new Rio Sedan that we told you about in our previous post, the 2012 Soul comes with a number of technology and powertrain enhancements and some subtle design updates.

The cosmetic differences on the outside are limited to the new projector headlamps with LED daytime running lights, a redesigned bonnet, restyled front and rear bumpers, plus the new LED tail lamps. Inside, Kia updated its audio offerings and added the new ‘UVO’ in-car hands-free communication and infotainment system. There’s also a new Premium Package with heated front seats, leather seat trim, automatic climate control, and a navigation system.

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